When it comes to building a successful beauty brand, packaging is more than just a container — it’s the first impression your customers have of your product. Imagine walking down the skincare aisle: hundreds of products compete for attention. What…
Cosmetics are everywhere—creams, lotions, gels, serums—you name it. But have you ever noticed how most skincare and beauty products come in squeeze plastic cosmetic tubes? There’s a good reason for that. Not only are they practical and hygienic, but they…