Packaging has always been the unsung hero of the beauty industry. Sure, the cream, lotion, or serum inside the tube matters, but let’s be honest—most consumers decide whether or not to pick up a product based on packaging design alone.…
The beauty and personal care industry is booming like never before, and right at the heart of it lies a crucial element—packaging. Think about it: when you pick up your favorite moisturizer or foundation, the first thing you interact with…